nytheatre.com Banner Ads Program
Below is information about nytheatre.com's banner ads. See also the following related topics: How to List Your Show on nytheatre.com; nytheatre.com's Listing Structure, Process, and Philosophy; Getting Your Show Reviewed; Marketing your show on nytheatre.com; Interviews and Podcasts.
nytheatre.com announces Banner Ad Program!
This is an opportunity for your indie theater company to reach a targeted audience of potential theatergoers at a very reasonable cost. It's also a great way to show support for nytheatre.com and our parent company, the nonprofit New York Theatre Experience, Inc.
Our readers are the people you want to talk to: about two-thirds of them live in the New York City metro area, and more than three-quarters of them see at least one show a month (nearly half attend the theatre weekly).
All banner ads placed through this program are for a one-week duration and must be paid for in advance on your credit card.
Here's how it works:
- Send an email to request your advertising reservation. Include all of the following information on your emal request:
- name of the show you're advertising
- plan you want to purchase (Plan A or Plan B)
- the dates you want the ad to run (e.g., Monday, June 4 - Sunday, June 10); this should be at least one week in the future
- the banner graphic (artwork) you want to use for the ad
- the web address where the banner will link (i.e., the page users will see when they click on the ad)
- You’ll receive a response via email within 24 hours indicating whether the requested dates are available, and if so, whether the request is approved. If it is approved, you will also receive a link to shop.nyte.org, where you will pay for the ad via credit card.
- After the ad is paid for, a confirmation will be sent and the ad will be run as specified.
Here's what you get:
PLAN A: Home page - $108
- Banner ad (200 x 100 pixels) on nytheatre.com’s home page for 1 week
- Estimated views: at least 10,000
- Ad appears directly below current reviews box
- Two slots available each week
PLAN B: Now Playing: Plays or Now Playing: Musicals page - $72
- Banner ad (468 x 60 pixels) on Now Playing: Plays or Musicals for 1 week
- Show in ad must match listings (i.e., if the show is a play it goes on Now Playing: Plays page, if a musical, Now Playing: Musicals)
- Estimated views: 4,000
- Ad appears at top of page, directly above page heading
- One slot per week per page
Banner Ad Sponsor Program Policies:
- Ads must be the size stated in the Plan or smaller.
- Ads may not include animation, flash movies, video, audio, etc.; they can only be flat graphics with no interactivity.
- All ads and ad links subject to NYTE approval.
- Ad content may include other websites/outlets/quotes, etc.
Need More Information?
Send an email to the Listings Editor with any questions. You will receive a prompt response.
